Operating Units

Diethelm Keller Premium Brands is a global market leader in high-end outdoor furniture. It manages its brands Dedon, Gloster, and Garpa independently, each preserving its distinct identity, heritage, and design philosophy. Thanks to its own manufacturing facilities and close collaboration with leading designers, Diethelm Keller Premium Brands covers the entire value chain and ensures the highest standards in craftsmanship, materials, and quality. Dedon, Gloster, and Garpa employ more than 1,600 people worldwide and are active in over 80 countries.

Diethelm Keller Household Brands is a market leader in the design, manufacturing, and marketing of innovative household, kitchen, and interior-design products. The company employs around 160 people and operates renowned brands such as Zyliss, Cole & Mason, AdHoc, Swissmar, and Culinare, which are sold in over 50 countries. The Group also holds the brand rights for Koenig and Turmix under a licence agreement with a Swiss distributor.

Diethelm Keller BBQ Brands brings together the Group’s portfolio in the BBQ industry, covering the design, manufacturing, and marketing of barbecues, outdoor kitchens, and accessories. Outdoorchef is particularly well positioned in Switzerland and is recognised for its strong innovation capability. Grillfürst is a leading barbecue retailer in Europe. Burn Outdoor Kitchen designs and manufactures high-end outdoor kitchens Made in Germany, while BBQ King produces natural, additive-free seasoning blends. Diethelm Keller BBQ Brands operates with over 120 employees across the DACH region.

Diethelm Keller Industrial is represented by Wetrok, a Swiss B2B brand, focused on innovative, sustainable, and professional cleaning systems and solutions, serving a broad range of professional applications. With over 75 years of expertise, Wetrok has built long-standing customer relationships across more than 40 countries. As the engineering pillar of the Group, Diethelm Keller Industrial stands for stability and technical competence. With over 230 employees, Wetrok continues to develop innovation and reliable solutions for professional use worldwide.

Diethelm Keller Investments holds equity stakes in innovative small and medium-sized companies, as well as selected start-ups, focusing on businesses with the potential to become leaders in their respective fields. The portfolio includes Travellers Autobarn, a provider of campervan rentals for independent travellers; Angela Bruderer, a Swiss multichannel retailer for home and living; Chimpy, Europe’s leading power bank rental service; and Flummox, a platform that scales consumer brands on online marketplaces.